Urban Traveller & Co. is a lifestyle retailer that gained popularity by introducing well-known brands such as Bellroy and Secrid to the Philippines.
As they grew, they realized there was a huge opportunity in online sales as the ecommerce market became increasingly mainstream during the COVID lockdown.
When we started working with them in 2021, our initial ROAS was just 1.7x. In the last 2 years, we've grown this to a quarterly average of 11.8x. To date, our peak ROAS achievement has been as high as 17x.
As of 2024, 50% of their online sales now come from our Facebook and Google ads.
